Daniel Hartveld

Daniel Hartveld is the Chief Technology Officer at Red Ant, where responsibilities include overseeing technical delivery and product development, particularly within the mobile and commerce divisions. With experience dating back to 2010, Daniel has contributed to creating seamless digital experiences for retailers, enhancing internal communication, and unifying operational performance. Prior to Red Ant, Daniel founded Mobile Retail Solutions, serving as CTO until its merger with Red Ant Group in 2010. Earlier experience includes working as Lead Developer at Ocado, where Daniel was instrumental in developing the UK’s first iPhone grocery shopping application. Daniel holds a BSc (Hons) in Physics with Computing from the University of Warwick, earned in 2005.