James Leach

General Manager Hong Kong, Macau & China at Red Bull

James Leach is an accomplished professional with extensive experience in key account management and retail strategy. Currently serving as General Manager for Hong Kong & Macau and Global Head of Retail Key Accounts at Red Bull since January 2016, James Leach has demonstrated expertise in channel strategy, customer agreements, and sales training. Prior roles include Customer Director for Asia at Nestlé, where James Leach developed key account teams across multiple countries, and Customer Team Lead managing Tesco accounts. Earlier experience includes key account management for Nestlé Purina PetCare across Europe, the Middle East, and North Africa, as well as serving as a Senior Research Executive at Research International. James Leach holds a Bachelor of Social Science degree in Psychology from the University of Southampton.

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