Marta Lionello

Marta Lionello is a seasoned marketing professional with extensive experience in brand management and digital public relations. Currently serving as a Senior Brand Manager at Red Bull since October 2023, Marta has a robust background in the sports industry, having worked as Manager of Publishing & PR Sport and Brand Activation Football at adidas from June 2021 to October 2023. Marta's previous roles include Global Digital PR & Partnership Manager at Diadora and Digital PR & Influencer Marketing at Open Influence, where responsibilities encompassed social media strategy development, digital marketing campaigns, and community management. Marta began a career at adidas Group in various activation and communication roles and holds a Master’s Degree in Management and Marketing as well as a Bachelor’s Degree in Business Administration and Management from Università Cattolica del Sacro Cuore.