At Redefine Meat, they believe the world deserves better meat – a new kind of meat that’s good for the environment, kinder to animals, and of course, delicious.

With cutting-edge technology, they've created plant-based ‘New Meat’ that has the same flavor, texture, and versatility as animal meat. They offer a wide range of products suitable for any type of cuisine and cooking style.

Food & Beverage

Redefine Meat

Eshchar Ben-Shitrit

Matthew Lightstone

Orlando Ferreira

Ulrich Struenck

Adrian Sagman

Uri Kapuler

Omer Fruchter

Jesse Vermeer

Edwin Bark

Dorit Caspi

Daniel Dikovsky

Daniel Mandelik

Ariel Harpaz

Adam Lahav

The Leadership Team at Redefine Meat is responsible for setting the strategic direction and vision of the company. They collaborate to drive innovation in plant-based meat products, enhance company culture, and ensure operational excellence. This multidisciplinary team leverages their expertise in technology, research and development, and global operations to deliver sustainable, delicious alternatives to traditional meat while promoting environmental and ethical standards.

Leadership Team

Marketing and Sales

Research and Development

Product Management and Strategy

Leadership Team

About

Team members

Other teams at Redefine Meat

Marketing and Sales

Research and Development

Product Management and Strategy