Alana Arberg

Senior Salesforce Project Manager at Redpath Consulting Group

Alana Arberg is a seasoned professional with extensive experience in sales and advocacy operations management. Currently serving as the Sr. Director of Sales Operations at BrainPOP since August 2022, Alana oversees a team responsible for sales operations support and enhancements in Salesforce, managing the roadmap and budget through an Agile framework. Prior to this role, Alana held the position of Sr. Director of Advocacy Operations at McGraw Hill, where effective leadership contributed to year-over-year net retention improvements. Additional experience includes a progressive career at Achieve3000, where Alana also served as Director of Advocacy Operations, in addition to various operational roles at Bel-Ray, focusing on process improvements and technology implementations. Alana holds a BS in Business Administration with a specialization in Information Systems from Shippensburg University of Pennsylvania.

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