The Media and Planning team at Redworks Media is responsible for strategizing, executing, and optimizing media campaigns across various channels for our retail partners, specifically focusing on Coles 360. This team leverages data-driven insights to craft personalized and impactful advertising solutions that enhance the omni-channel shopping experience and drive growth for both retailers and brands. Their expertise in shopper marketing and retail media helps to effectively commercialize owned media assets and explore new media verticals.