Karim Reda is an experienced professional in the sports and lifestyle industries, currently serving as President Co-Owner at KAP Agency since July 2023. Previously, Karim has held significant roles at Reebok, starting as Sales Director for France and progressing to Senior Sales Manager for France, while overseeing lifestyle and sports networks. Karim's extensive career includes positions at adidas from 2007 to 2020, where responsibilities ranged from Senior Key Account Manager Lifestyle to Field Account roles. Prior experience includes a sector manager position at Fox Head, Inc., a commercial role at PG Graphic, and a sales promoter role at Salomon. Karim holds a degree in Promotion and Merchandising from Ecole Supérieure de Commerce du Sport - CNPC.
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