Mayara Benedetti is a growth marketer who currently works at reedsy. Mayara has previous experience working as a marketing manager and specialist, where they were responsible for strategizing and deploying high-ROI performance marketing campaigns, developing SEO strategy, and reporting on KPIs.
Mayara ran a successful paid acquisition campaign which yielded a 4x ROI and increased monthly sales revenue on Amazon to tens of thousands of dollars without running ads. Mayara is skilled in identifying opportunities for discoverability and developing a comprehensive content calendar.
Mayara Benedetti has a Bachelor of Environmental Design, Honours from the Faculty of Applied Science at The University of British Columbia. Mayara also has a Digital Marketing Specialization from the Marketing program at University of Illinois Urbana-Champaign. In addition, they have an International Baccalaureate from Graded - The American School of Sao Paulo. Mayara also has certification from Coursera in Digital Analytics for Marketing Professionals: Marketing Analytics in Theory and Marketing in a Digital World.
Mayara Benedetti reports to Ricardo Fayet, CMO. Some of their coworkers include Yvonne Shiau - Content Marketer, Kleopatra Olympiou - Content Marketer, and Laura Kerridge - Content Marketer.
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