Madeline Cragin

Madeline Cragin has extensive experience in brand marketing and communications. Madeline is currently the Director of Brand Marketing at Reef, a position they have held since January 2022. Before joining Reef, Madeline worked at Electronic Arts (EA) as the Global Brand Manager for The Sims from June 2020 to February 2022.

Prior to their role at EA, Madeline had several roles at lululemon, including Brand & Community Manager from June 2017 to August 2019, Public Relations Specialist from December 2014 to June 2017, and Communications & PR Coordinator from July 2013 to November 2014.

Madeline's career in marketing and communications began with an internship at lululemon athletica in 2012. In this role, they created communications and content for both internal and external audiences, oversaw external communication projects, and wrote media and traffic advisories.

Before their internship at lululemon athletica, Madeline founded and served as a blogger for Healthy in College from August 2010 to May 2012. Madeline also gained experience as a Journalism Intern at Aix City Local News, where they wrote articles in French and translated English content.

Furthermore, Madeline worked as a Marketing Intern at IES Abroad, where they conducted competitor analysis and created content for Study Abroad catalogs. Madeline also presented research and recommendations to the entire staff, including the CEO of the organization.

Starting their career, Madeline was a Sales and Outreach Intern at Healthy In Chicago, LLC from May 2010 to September 2010.

Madeline Cragin's education history includes a Bachelor of Arts (B.A.) degree in Strategic Communications and French from Elon University. Madeline also attended Hinsdale Central High School. Additionally, they pursued French Studies at the IAU Institute for American Universities. In terms of certifications, Madeline obtained a Lead Generation Foundations certification from LinkedIn in May 2020.