REEF transforms static parking facilities into thriving mobility and logistical hubs. Their mission is to be the ecosystem that connects the world to your block.


Delivery

E-Commerce

Logistics & Supply Chain

Retail

Smart Cities

REEF

REEF's headquarters in Miami, FL, United States

Ari Ojalvo

Mark Natera

Kenneth Rourke

George Fallica

Elad Golan

James Horski

Fernando M.

Ramez Shehadi

The Leadership Team at REEF drives the company's strategic vision and oversees essential operations across various functions, including product development, marketing, engineering, and finance. By collaborating closely, they harness their diverse expertise to innovate and enhance REEF's mobility and logistics ecosystem, ensuring seamless connections between local communities and the services they need.

Leadership Team

The Financial Operations team at REEF is responsible for overseeing the company's financial health and ensuring efficient financial management. This includes managing cash flow, financial reporting, accounting processes, and procurement, as well as providing strategic insights to support decision-making. The team's goal is to streamline financial operations, enhance reporting accuracy, and optimize resource allocation to drive the company's growth in transforming parking facilities into multimodal hubs.

Financial Operations

This department oversees the planning, execution, and optimization of operational processes to enhance efficiency and effectiveness.

Operations Management

The Engineering and Technology team at REEF is responsible for developing and maintaining robust software platforms and data systems that enhance the functionality of their mobility and logistical hubs. This team leverages advanced analytics, software engineering, and IT project management to optimize operations, driving innovation and efficiency in transforming parking facilities into connected ecosystems. Through collaboration and technical expertise, they aim to support REEF’s mission of linking communities with accessible mobility solutions.

Engineering and Technology

The Product Development and Management team at REEF is responsible for conceptualizing, designing, and executing innovative solutions that enhance the functionality of transformed parking facilities. This team collaborates closely with cross-functional partners to strategize product roadmaps, manage product lifecycles, and drive successful launches, ultimately ensuring that REEF's mobility and logistical hubs meet the evolving needs of communities.

Product Development and Management

This department manages financial planning, analysis, accounting, and reporting functions to ensure the organization's fiscal health.

REEF

Org chart

Teams

Leadership Team

Financial Operations

Operations Management

Engineering and Technology

Product Development and Management

Finance Department

Offices

REEF

Org chart

Teams

Leadership Team

Financial Operations

Operations Management

Engineering and Technology

Product Development and Management

Finance Department

Offices

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