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Chad Lucero

CEO & President at Relevant Play

Chad Lucero is an experienced executive with a strong background in operations, business development, and financial services. As President and CEO of Relevant Play since 2014, Chad has led a global consumer products powerhouse with a focus on toys, education, tech, and lifestyle, maintaining operations in multiple international locations. Previously, Chad held the role of President and CEO at Capital 2 Thrive, facilitating financial services for small- and medium-sized businesses. Chad's extensive experience also includes an Executive Vice President position at UniteRx, and various leadership roles at Medicis Pharmaceutical Corp., MET-Rx Nutrition Inc., Upper Deck, and The Dial Corporation, demonstrating a diverse portfolio across multiple industries. Chad holds a double major in Business with a focus on Marketing and Insurance & Economic Security from the University of South Carolina.

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