Bob Barton

Bob Barton has extensive experience in the car rental and franchise industries, currently serving as Sr Vice President of Global Franchise Operations and General Manager for Dollar and Thrifty Brands at The Hertz Corporation since November 2020. Prior roles include Senior Vice President of Global Franchise Operations at RentalMatics and Managing Partner at Montauk-Consulting, where expertise in franchising, consulting, and dispute resolution was provided. Bob Barton's prior experience at Hertz involved managing a vast franchise network across multiple regions. Additionally, leadership positions included President of the American Car Rental Association and Director at Transit Treasure, Inc. Bob Barton holds a BS in Accounting from Alfred University.