Alexander Botev

Alexander Botev is an experienced professional currently serving as the Country Manager and previously as Sales Manager at theMarketer since August 2023. Botev also holds the position of Country Manager at Retargeting since April 2019, focusing on enhancing revenue and customer experience for ecommerce businesses through advanced marketing technologies. Prior experience includes roles as Regional Sales Manager at CNsys PLC, where Botev led business development strategies, and as Regional Manager at adidas Bulgaria EAD, overseeing retail operations aligned with corporate goals. Botev began a career as Department Manager at Peek&Cloppenburg KG in Germany, where corporate retail strategies were implemented. Botev holds a Bachelor's degree in Industrial Management from the Technical University of Sofia and a Master's degree in Public Finance from the University of National and World Economy.