Kayla Baken

Kayla Baken is an experienced copywriter and writer with a diverse background in content creation and account management. Currently serving as a Copywriter at Rethink since October 2025, Kayla previously contributed writing for Overheard, crafting content for Le Journal and editorial features from June 2022 to October 2025. Kayla's experience also includes a position in the inaugural writers' room at Adim, where an original character concept was pitched to Rob McElhenney. Prior roles encompass account supervisor and executive positions in hospitality-related agencies, including LaFORCE and DKC, managing notable clients such as Fender and Conrad New York Downtown. Educationally, Kayla attended Miami Ad School and UCLA School of Theater, Film & Television, culminating in a Bachelor of Arts degree in Journalism from Indiana University Bloomington.