Lonneke van Orsouw

At the core of everything we do at REV’IT! is the inspiration to ride. We design to invoke emotion, engineer to instill confidence, and create to outperform even the most demanding riders’ expectations. Every product, service, and the experiences we offer is a fire starter. Whether it sends you on your way to travel beyond personal boundaries, to brave the roads less traveled, or to light the fuse on that one killer lap that shatters your personal record, we believe it all starts with inspiration. We’ve been crafting motorcycle clothing that strikes a careful balance between function and fashion since 1995 with collections built on our founding principles of Design, Performance, and Innovation. Today we are one of the fastest growing motorcycle clothing brands worldwide. Our ever-expanding, young and ambitious team of around 150 people explore new ways to innovate, develop, and create every day - at our HQ in the Netherlands, at our US offices in Denver and New York, and around the globe. To raise the bar on what riders get out of the experience of riding motorcycles in the safest, most comfortable, and enjoyable way possible. Looking forward to the future, we’re ever intent on improving in a sustainable way across every aspect of our business through innovation and relentless pursuit of excellence. With REV’IT! currently present in over 70 countries, we continue to share our passion and offer our functionally fashionable collections with more riders across the globe every year. Through our network of carefully selected dealers and REV’IT! showrooms in cities like Paris, France and Barcelona, Spain as well as Padua, Italy and Bielsko, Poland, we look to make a lasting connection. Building upon our ambition to lead by example, in 2022 we acquired Italian racing leather artisan company Vircos, cementing our devotion to racing performance, with the groundwork already laid with the REV’IT! Racing Technology Center firmly embedded in the MotoGP paddock.