RevolutionRace
Julia Petersson has a robust background in marketing, currently serving as the Influencer Marketing Team Leader at RevolutionRace since January 2020, where Julia progressed through roles as Influencer Marketing Coordinator and Influencer Marketing Assistant. Previous experience includes a marketing assistant position at tesa, where responsibilities included completing a product catalog for Volvo, alongside various sales roles at Canal Digital Sweden AB and Telenor. Julia holds a Master of Business Administration (MBA) in Marketing from Handelshögskolan vid Karlstads universitet and a Bachelor's degree in Business Administration from University West.
RevolutionRace
he idea for RevolutionRace and Fritidsfabriken was born on a hike to Everest Base Camp in Nepal a couple of years ago. Pernilla, co-founder of Fritidsfabriken had trouble finding clothes for the trek with a perfect fit. The garments she found wasn’t up to her expectations, being too expensive and the fit being far from what she was after. Thecheaper brands were even worse, not able to impress her with neither function, design nor fit. She thought that someone should go about and address these issues, offering an outdoor brand who made functional clothing with a great fit at affordable prices.