Dominik P. has extensive work experience in the field of shopper marketing. Dominik currently holds the position of Head of Shopper Marketing at BILLA CEE / IKI since January 2022. Before this, they worked as the Head of Shopper Marketing at PENNY International from April 2020 to December 2021. Prior to that, Dominik worked at Penny Market s.r.o. Česká republika, where they held various roles including Shopper Marketing Manager, Promotion and Trade Planning Manager, Senior Shopper Insights Specialist, and Shopper Marketing Analyst. Additionally, they gained a marketing and sales internship experience at Dical Premium Foods and worked as a Brand Executive and Communication Assistant at Havas Worldwide. Dominik also has part-time experience as a Customer Service Operator at X-Trade Brokers DM SA.
Dominik P. earned a Bachelor's degree in Business Administration and Management from Prague University of Economics and Business in 2011. Dominik then pursued a Master's degree in Business Administration and Management from the same university, completing it in 2014. In addition to their formal education, Dominik has obtained several certifications, including Advancing Negotiation Skills from Scotwork in 2018, Certified ECR D-A-CH Category Manager from GS1 Germany GmbH in 2015, and Methodology of Retail Audit from Nielsen in 2015.
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