Colin Hanson

Colin Hanson currently serves as the Senior Director of Trade Strategy & RTM at Reynolds American Inc., a position held since December 2009, with a progressive career at the company that includes roles such as Senior Director of Trade Marketing, Director of Area Operations, and Senior Key Account Manager. Prior to this, Colin gained valuable experience at Enterprise Rent-A-Car as a Branch Manager from July 2006 to November 2009. Academically, Colin completed a certificate in Strategies that Build Winning Brands from Northwestern University's Kellogg School of Management in 2020 and earned a Bachelor of Business Administration with a focus on Management and Economics from Western Michigan University in 2006.