Nikki Stone Barefoot

Nikki Stone Barefoot currently serves as Director of Digital Business Solutions for Growth Management Enterprise Solutions at Reynolds American Inc., a position held since June 2017. In this role, Nikki is responsible for supporting the Revenue Growth Management group, focusing on transformative enterprise solutions through technology, automation, and data-driven decision-making. Prior experience includes positions as Senior Manager Activation, Lead Manager IT, Senior IT Analyst, and various roles in consumer marketing support, where Nikki managed projects, developed personalized digital solutions, and led technical initiatives for consumer engagement platforms. Nikki's professional journey began with internships at Reynolds American and NC State University, complemented by a Bachelor of Business Administration from North Carolina State University and an MBA from Wake Forest University.