Predrag Zivkovic

Predrag Zivkovic has a strong background in SEO, with experience in various roles and companies. Predrag currently works at Rhythm Energy as an SEO Strategist. Prior to this, they were a Manager SEO at adidas from August 2021 to October 2022. Predrag also held the position of Product Manager for SEO at United.Cloud from February 2021 to June 2021. Before that, they were an SEO Manager at Ringier Axel Springer Serbia, where they drove the overall SEO strategy for different products. Predrag's career also includes roles as an SEO Specialist at Ellecta Digital, a Freelance SEO Specialist and Consultant, an SEO & Web Analyst at Ivapix, and a Data Researcher at LeadGenius. Predrag gained experience in business development and customer relationship management as an Internet Cafe Manager at MTN, a Global Eagle Brand. Predrag's expertise includes SEO audits, SERP analysis, technical SEO, on-page SEO, off-page SEO, and data analysis using tools such as Google Analytics and Google Tag Manager.

Predrag Zivkovic completed their Bachelor's degree in Management Science at the University of Belgrade from 2004 to 2012. Predrag then pursued their Master's degree in International Business and Management at Middlesex University from 2014 to 2016. During the same time period, they also completed another Master's degree in Management Science at the University of Belgrade. In 2016 to 2017, Predrag attended the University of Illinois Urbana-Champaign where they obtained a specialization in Digital Marketing, focusing on areas such as Digital Marketing, Marketing Analytics, SEO, SEM, Email Marketing, and Planning of DMC.

In terms of additional certifications, Predrag obtained several certifications related to digital marketing and analytics. These include Google AdWords Fundamentals, Google AdWords Search Advertising, Google Analytics Individual Qualification, International SEO Fundamentals, Advanced Google Analytics, Advanced SEO: Search Factors, Google AdWords Essential Training, Google Webmaster, Learn Salesforce: The Basics, Advanced SEO: Tactics and Strategy by MOZ, SEO Training Course by MOZ, Digital Analytics for Marketing Professionals: Marketing Analytics in Practice by University of Illinois at Urbana-Champaign, Introduction to Data Analysis Using Excel by Rice University, and Digital Analytics for Marketing Professionals: Marketing Analytics in Theory by University of Illinois at Urbana-Champaign.

Furthermore, Predrag achieved an overall score of 7.5 out of 9 in the IELTS - English Language proficiency test (Academic) conducted by the British Council in 2014.