Ric Energy Group
Luis Peñalver Ruiz has extensive experience in finance, legal departments, and brand management. Currently at RIC Energy since February 2021, Luis holds positions in both the Finance and Legal Departments. Previously, at Beiersdorf from March 2019 to February 2021, Luis served as a Junior Brand Manager, focusing on brand performance analysis, strategy development, and product launches, along with market and competitor evaluations. Luis's earlier roles include Market Research and Media at Beiersdorf and New Business Assistant at Havas Media Group. With experience as an Account Manager at Daymon, specializing in retail for Costco Wholesale, Luis has a solid background in marketing and business administration, holding degrees from ESIC Business & Marketing School.
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