Richmond Region Tourism
Tom Loftus, CDME, currently serves as the Vice President of Marketing for Richmond Region Tourism since November 2021 and is also an Adjunct Instructor of Social Media and SEO at Point Park University. Prior to these roles, Tom held various academic positions, including Adjunct Instructor of Marketing at Washington & Jefferson College, and was the first Chief Marketing Officer and Vice President of Communications at VisitPITTSBURGH from April 2015 to August 2021. Tom's extensive experience in marketing includes serving as the Director of Marketing and Media Relations for the Bar Association from 2003 to April 2015, and the Director of Corporate Communications at Interstate Hotels Corporation from 1992 to 2002. Tom holds a Master's degree in Communication Technology from Point Park University and a Bachelor's degree from the University of Pittsburgh.
Richmond Region Tourism
Each year, more than 16 million people visit the Richmond Region, and they contribute close to $2.9 billion to the local economy. Tourism generates almost 24,000 jobs in the Richmond Region. Richmond Region Tourism is a private, not-for-profit dedicated to promoting the Region to meeting, convention and sports event planners, tour operators and leisure travelers. The organization represents the cities of Richmond and Colonial Heights, the town of Ashland and four counties: Chesterfield, Hanover, Henrico and New Kent. Richmond Region Tourism operates Visitor Centers at the Robinson House at the Virginia Museum of Fine Arts and the Richmond International Airport. As the Region’s destination organization, we are experts who have a deep love for the community in which we live, work and play. We enrich the lives of our residents and visitors by sharing the unique culture and humanity that is the Richmond Region. We generate economic prosperity through tourism by attracting conventions, meetings, sports tournaments, and visitors and ensuring that all have an unforgettable experience. We enhance the quality of life for the people in our community by supporting the places that make the Richmond Region wonderful. We strengthen local programs that drive tourism through our Richmond Region Tourism Foundation. We do all of this through a lens of diversity, equity and inclusion. Learn more about our mission and values: https://www.visitrichmondva.com/partners/about/.