Ricola
Christian Bennefeld has extensive experience in senior leadership roles across various industries, currently serving as Senior Vice President for Europe Partner Markets & DF/TR at Ricola since January 2019. Previously, Christian held several key positions at Ricola from 2015 to 2018, including Regional Director for France & Benelux and Global Commercial Development Director. Christian's career includes significant roles at L'Oréal as Commercial Director, intelligentfood AG as Managing Director, and Microsoft as Head of Sales. Additionally, Christian has held leadership positions at Coca-Cola HBC, Johnson & Johnson, Unilever, and F. Hoffmann-La Roche AG. Christian earned a lic. rer. pol. degree in Economics from Université de Fribourg - Universität Freiburg between 1987 and 1992, following a Typus E degree from Collège St. Michel.
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Ricola
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The Confiserie Richterich of 1930 has become the Ricola brand through innovation and quality awareness. The family business exports its herbal specialities to more than 50 countries worldwide and employs over 450 people. Ricola is regarded as a pioneer in natural herb cultivation.