Fed Panfilov

Fed Panfilov serves as the Director of Strategic Advisory at Riot Games since July 2017, where contributions include enhancing player-focused decision-making through strategic insights, financial analysis, and comprehensive research. Key achievements involve increasing optional cosmetic content, analyzing player spending trends, and delivering recommendations on gaming trends like 5G and AR/VR. Prior experience includes a strategy/marketing internship at Dell, where a new gaming model was proposed, and project management roles at Oliver Wyman and KPMG, focusing on strategic planning and business performance. Educational credentials include an MBA from Yale School of Management and a BA in Economics from The University of Edinburgh.