Jeff Smedsrud

Jeff is a co-founder of HealthCare.com and founder of Pivot Health (acquired by HealthCare.com in Feb. 2018). Following the acquisition, Jeff is President, Insurance Services for HealthCare.com and continues the leadership of the Pivot Health business.

He is a results-oriented leader who has built and grown companies from back-of-envelope ideas to multi-million dollar, profitable and scalable entities with a focus on health insurance and other consumer-centric business models. He is a serial entrepreneur who has started several businesses – four of which have been acquired by publicly traded companies.

Creative thinker who has been a presenter at dozens of national trade conventions. Active marathon runner and member of Seven Continents Club — one of only 200 or so individuals to run a marathon on all seven continents. Cancer survivor, charity activist, and motivational speaker.

Previously, Jeff helped create and grow the fully-insured segment at The IHC Group (NYSE:IHC) from $0 to nearly $300 million in revenue in seven years. He led AMIC (NASDAQ:AMIC) to significant direct-to-consumer growth and national recognition.