Victor Hugo Malca Lazo

Victor Hugo Malca Lazo is an accomplished professional with extensive experience in ecommerce and product management. Currently serving as Ecommerce Business Manager at Ripley Perú since September 2021, Victor has a strong background in channel and brand management from previous roles at Komax S.A. and Saga Falabella. Victor has effectively managed budgets, sales forecasts, and product launches, demonstrating a keen ability to analyze market trends and optimize sales strategies. Educational qualifications include a current master's degree in Commercial Management and Digital Marketing from Escuela de Posgrado de la Universidad San Ignacio de Loyola and various specialized degrees in international marketing and foreign trade.