Olaolu Komolafe

Olaolu Komolafe currently serves as the Senior Modern Trade Officer at Rite Foods Limited, where a significant achievement includes attaining 100% visibility and compelling shelf displays, which resulted in the elimination of stockouts and enhanced sales growth. Previously, during tenure at Honeywell Flour Mills Plc, key accomplishments included a 225% increase in total basket sales and a 72% boost in primary sales for Honeywell Noodles in specific states. As a Trade Marketing Representative, notable success was achieved through a route-to-market strategy, leading to an 83% sales growth in noodles. Prior experience also includes serving as Head of Retail Redistribution at Ade Distribution & Inv. Company Ltd., where a 100% increase in inter-group revenue within a year was realized. Olaolu Komolafe holds a Mini-MBA in Business Administration and Management from Tekedia Institute.