Larissa B.

Larissa B. is an accomplished marketing professional with extensive experience in growth marketing and acquisition strategies. Currently serving as the Sr. Director of Acquisition at Ritual since April 2023, Larissa previously held the position of Director of Growth Marketing at Future from April 2021 to March 2023. Larissa's background includes significant roles at Backcountry.com, where responsibilities included overseeing multiple marketing channels for various properties, focusing on partnerships and performance management. Earlier career stages featured positions at AvantLink and GCommerce Solutions, emphasizing affiliate marketing and partnerships. Larissa holds a Bachelor of Arts in Economics and Political Science from the University of Vermont and an MBA from the University of Utah's David Eccles School of Business.