Valerie Veteto

Valerie Veteto is a seasoned content strategist and writer with extensive experience across various organizations. Currently serving as a Senior Content Strategist at Rive since January 2024, Valerie leads content initiatives including blogs, newsletters, and feature announcements. Previously, Valerie worked at Adobe as a Writer in Adobe Studio x Aquent and was promoted to Content Strategist/UX Writer shortly before transitioning to Rive. Valerie's experience includes a position as a Senior Copywriter at Varsity Tutors, where strategic collaboration with designers on UX flow and internal communications was pivotal. Prior roles include copywriting at Salesforce and Figma, where contributions ranged from B2B campaigns to long-form blog posts. Valerie also served as the Community Manager at BuzzBuzzHome and held various editorial and copy editing positions, showcasing a robust background in content creation and strategic communication. Valerie holds a Bachelor's degree in English with a focus on Creative Writing and Technical and Professional Writing from San Francisco State University.