River States Truck and Trailer
Travis S. Pierce is an experienced professional in the truck and transportation industry, currently serving as General Manager at Premier Truck Group since July 2023. Prior experience includes roles as Service Manager at Stoops Freightliner-Quality Trailer and Interstate Utility Trailer, as well as Director of Maintenance Operations at Fraley and Schilling and Carter Express Inc. Moreover, Travis held the position of VP of Maintenance Operations at Western Flyer Express and had a foundational role as Service Manager at OnLine Transport, Inc. Educational achievements encompass an Associate's Degree in Foundations of Business from the University of Phoenix, 609 Refrigeration Certification from ASE, and Volvo Certifications from the North American Institute, alongside specialized training in Truck Dealership Operations from NADA-ATD Academy.
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River States Truck and Trailer
River States Truck and Trailer, a Freightliner & Western Star dealership in La Crosse, WI, opened its doors in 1972. In 1990 we added our Eau Claire, WI location and in 2009 we opened our Roberts, WI location. We have enjoyed growth over the years thanks to our excellent employees, who continue to focus on our customer by putting their needs first. River States is a family owned business with deep roots in the communities we serve. We base our success on creating relationships with our customers built on mutual respect and trust. We continue to build on our values of excellence, integrity, commitment, innovation, respect, teamwork and success, to be the best in the industry and exceed the expectations of our customers.