Neha Anand

Neha Anand has a diverse work experience spanning various roles and industries. Neha is currently working as a Senior Marketing Manager - Clinical Campaigns and Content at Riverside Insights, where they are responsible for auditing, planning, and executing marketing initiatives across multiple product lines. Neha has also established a campaign tracking framework and tracked key performance indicators (KPIs) for digital and print campaigns. Additionally, Neha has partnered with cross-functional teams and utilized HubSpot to send email campaigns regionally, nationally, and internationally, while reporting on KPIs. Neha has created a successful professional development webinar program and facilitated numerous webinars with high attendance.

Prior to joining Riverside Insights, Neha was a Co-Founder at Creative Crossing Designs from 2012 to 2020. During their time there, they played a pivotal role in the company's success.

Neha has also worked as a Digital Marketing Manager at AlertOps from 2018 to 2019, where they utilized their expertise in search engine optimization and conducted competitive research to create marketing collateral. Before that, Neha was a Marketing Intern at AlertOps, where they gained valuable experience in website management and creating marketing materials.

Neha has also contributed to the non-profit sector through their role as a Peer Support and Volunteer Coordinator Intern at Crossroads Women's Centre in 2016. Neha collaborated with various activist and advocacy groups, developed brochures and grant applications, and demonstrated excellent organizational skills.

Earlier in their career, Neha worked as a Peer Advisor at the University of Wisconsin-Madison and gained research experience as a Trier Examiner at the university's Child Emotion Research Lab.

Neha's entrepreneurial skills shine through their experiences as a Founder of Imagination Art Camp and Teeny Twists, where they developed and managed these successful ventures.

Overall, Neha Anand's work experience showcases their expertise in marketing, campaign management, project coordination, and their ability to work effectively with cross-functional teams.

Neha Anand completed their Bachelor of Science degree in Psychology and Biology at the University of Wisconsin-Madison from 2012 to 2016. In November 2017, they obtained the Google Analytics Individual Qualification from Google.