Anbarasu Natarajan

Asst. General Manager - Marketing & Business Development

Anbarasu Natarajan is an experienced marketing and business development professional with a diverse background spanning multiple industries. Currently serving as the Assistant General Manager at RND SOFTECH since March 2022, Anbarasu leads initiatives in BPO tie-ups, remote staffing services, and B2B lead generation through various marketing strategies. Prior experience includes roles as Business Head for online marketing at justbuygranites.com, where a significant channel network was established, and Station Director at Radio Mirchi 98.3 FM, focusing on strategic marketing campaigns. Anbarasu's earlier career features positions at Reliance Communications, Tata Communications, Sify Technologies Limited, Nestlé, and Serum Institute of India, with a strong emphasis on subscriber growth, revenue management, and brand promotion. Anbarasu holds an MBA from Bharathiar University and a Bachelor's degree in Microbiology from PSG College of Arts and Science.

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