Roca Group
Frank Halbach has extensive experience in product management and marketing within the home and construction sectors, currently serving as Corporate Head of Product Management and Smart Solutions at Roca Group since January 2012. Halbach has played a key role in developing new product categories and market analysis. Previous positions include Kitchen Business Manager at Roca Group, Retail Channel Manager at GROHE overseeing significant revenue generation and team management, and Project Leader at Purac Bioquímica SA. Halbach also served as Area Sales Manager at SEDATEX, managing the German market. Educational credentials include an MBA from Rotterdam School of Management and a Bachelor's degree in International Business and Marketing from the International School of Management in Germany.
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