Rocco Forte

Sir Rocco Forte is Chairman of Rocco Forte Hotels. Son of the late Lord Charles Forte, Sir Rocco founded the luxury hotel company in 1996. At present, the company operates hotels in key European destinations such as London, Edinburgh, Brussels, Florence, Rome, Puglia, Sicily, Munich, Frankfurt, Berlin, and St. Petersburg. In 2009, Rocco Forte Hotels launched Verdura, the company’s first resort on the island of Sicily. The latest additions to the Rocco Forte collection include the recently opened Hotel de la Ville, a lively 18th-century palazzo in Rome, and Masseria Torre Maizza, a converted fortified farmhouse in the Apulian countryside. Two new concepts recently launched: Rocco Forte House, an intimate collection of luxury apartments in Rome, and Rocco Forte Private Villas, a collection of luxury villas nestled in 230 hectares of olive groves in the grounds of Verdura Resort in Sicily.