Saija Korppi

Saija Korppi is an accomplished marketing professional with extensive experience in customer experience and digital marketing, currently serving as the Head of Customer Experience and Digital Marketing at Roche Finland since January 2019. As a leadership team member, Saija leads transformational efforts and develops sustainable marketing strategies utilizing a data-driven approach. Previous roles at Roche include overseeing B2C marketing and managing digital marketing strategies across the Nordics, Benelux, and Portugal. Saija's career spans various prominent organizations, including MSD and Organon, where responsibilities focused on gynecological products and strategic marketing. With educational achievements including a Bachelor's degree in Business Administration from Haaga-Helia University of Applied Sciences, Saija demonstrates a strong foundation in marketing principles and practices.