Fabiana Ayala has a diverse work experience spanning multiple industries and roles. Fabiana began their career in 2012 as a Research Intern at TIPNIS en Resistencia, where they conducted research on the socio-economic and environmental impact of a highway project. In 2013, they worked at the University of Richmond, serving as a Group Fitness Instructor, Teaching Assistant, Resident Assistant, and Foreign Correspondent.
In 2016, Ayala joined Jalasoft as a Strategic Marketing Intern, where they assisted with business development and marketing strategy. Fabiana then founded and managed TodoSuma, a clothing and decor start-up that empowered women's economic independence through training and job creation. During their time at TodoSuma, they achieved significant growth and recognition for their leadership.
Ayala later worked at the University of Richmond's Robins School of Business as a Market Research Assistant, where they collected and analyzed data to evaluate product and service markets. In 2019, they joined Bamboo as a Growth Marketing Analyst and later became a Growth Marketing Associate, specializing in paid social. Throughout their tenure at Bamboo, they contributed to the company's growth and success.
Most recently, Ayala joined Rocket Money (formerly Truebill) as a Growth Marketing Manager. Fabiana started as a Growth Marketing Manager in June 2021 and was promoted to Senior Growth Marketing Manager in November 2022. In this role, they are responsible for driving growth through various marketing strategies and initiatives.
Overall, Ayala's work experience demonstrates their expertise in marketing, business development, research, and leadership. Fabiana has a proven track record of achieving growth and delivering results in various roles and industries.
Fabiana Ayala began their education at Li Po Chun United World College of Hong Kong, where they completed their high school education and obtained their International Baccalaureate degree from 2011 to 2013. Fabiana then pursued a Bachelor's Degree in International Business at the University of Richmond from 2013 to 2017. During their time at the University of Richmond, they also participated in a Semester At Sea / ISE program, where they focused on Business Administration and Management, General. In 2015, they studied Chinese Studies at Peking University. Additionally, Fabiana Ayala has obtained several certifications such as the Apple Search Ads Certification from Apple in April 2021, Snapchat Advertising Essentials from Snap Inc. in October 2020, Trading Academy Certified - Connected TV from The Trade Desk in February 2020, and Trading Academy Certified - Professional also from The Trade Desk in January 2020.
November, 2022 - present
June, 2021