Wendy Valentina Lindarte Salazar

Wendy Valentina Lindarte Salazar has three years of work experience. In 2021, they were an Internships Omnichanel Marketing at Cencosud S.A., where they managed VTEX for catalog, approved and modified products for the Jumbo and Metro's ecommerce pages, identified results of SEM campaigns for other companies in Cencosud's ecommerce pages through Google Analytics, used Photoshop to edit and resize new images, and sought growth in sales through SEO. In 2022, they were a Head of Retention and Key Account Manager at Rocketfy, where they implemented strategies to increase user loyalty, sought to reduce user abandonment, and managed analytics for CRM to create omnicanal strategies. Wendy Valentina was also a Trafficker Digital at UM Worldwide, where they tracked J&J advertising accounts in Colombia, Peru, Ecuador, Panama, and Costa Rica for data collection and analysis, collected data on platforms such as Google Analytics, Google Analytics 360, and Facebook Ads, and presented and reported results.

Wendy Valentina Lindarte Salazar obtained a degree in Marketing and International Business from Universidad Sergio Arboleda in 2021. Wendy Valentina has also obtained additional certifications, including The Digital Marketing Revolution from University of Illinois Urbana-Champaign in 2022, Personal Financial Planning from Skandia Colombia in 2021, Liderazgo, innovación y design tinking en la industria 4.0 from Universidad de Salamanca in 2021, Marketing in a Digital World (con Honores) from University of Illinois Urbana-Champaign in 2020, Creación de una Estrategia de Mercadotecnia de Exportación from ITC SME Trade Academy in 2020, Using Virtual Marketplaces for your E-commerce Initiative from ITC SME Trade Academy in 2020, and Google Analytics for Beginners from Google in 2022.