Becca Farley

Becca Farley currently serves as a Regional Account Manager at Rocky Brands, Inc. since February 2024, after having built a strong background in business development as a representative for Lehigh CustomFit since June 2019. In this role, Becca Farley has focused on the management of safety footwear programs, leveraging the resources of Rocky Brands, the parent company. Previously, Becca Farley held a position as a Business Development Representative for Rocky Brands, contributing to the company's growth. Becca Farley earned an Associate's degree in Eco Tourism-Adventure Travel from Hocking College.