ROI Advertising
Gay Allison Beach is the President of Global Brand Marketing and Events at ROI Advertising since May 2025, with previous experience as Chief Marketing Officer at CINC Systems from March 2024 to May 2025, and Vice President of Marketing Communications, Digital and Demand at Tangoe from March 2022 to March 2024. Prior roles include Senior Director of Marketing Communications at CoStar Group, Director of Communications for North America at Sage, and Director of Marketing at SOS International LLC, where significant strategies for brand engagement and employee affinity were developed. Gay's extensive background in marketing and communications also includes senior positions at Booz Allen Hamilton, Raytheon, JER Partners, and the Cystic Fibrosis Foundation, where innovative marketing campaigns were introduced, including a notable digital fundraising initiative. Gay holds a Bachelor of Arts in Business Administration and Management from Chatham University.
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ROI Advertising
ROI Advertising (ROI) is a nationally recognized, strategic marketing agency. Founded in 1996, we are laser-focused on delivering measurable, cost-effective, bottom-line impact for enterprises and nonprofits. Clients served include some of the nation's most recognizable companies and organizations, such as: ▪️The National Football League ▪️Booz Allen Hamilton ▪️Samsung ▪️Boston Properties ▪️Danaher ▪️Costar Group ▪️The Purple Heart Foundation From powerful global brands to emerging startups and mission-driven nonprofits, we deliver innovative, results-driven marketing solutions that build branded awareness, drive signature engagement, and foster lasting loyalty. COMPREHENSIVE MARKETING & COMMUNICATIONS SERVICES Our full-service, in-house capabilities include: ▪️Creative & Media Production – Graphics, corporate videos, and high-impact branding ▪️Broadcast & Digital Advertising – Full creative campaign execution ▪️Strategic Media Planning & Buying – Local-to-global campaigns ▪️Public Relations & Crisis Management – Brand positioning and reputation management ▪️Corporate & Stakeholder Comms – Copywriting, annual reports, and sustainability reports ▪️Experiential & Event Marketing – Planning, staging, and collateral design (hardcopy/digital), and execution AWARD-WINNING EXCELLENCE & PROVEN RESULTS At the heart of ROI is our award-winning team of strategists, creatives, and media experts. Our expertise lies in uncovering the right insights—leveraging both demographic and psychographic data to develop marketing strategies that cut through the noise and drive tangible business growth. Our results speak for themselves: Our average client tenure is nearly 9 years—far exceeding the industry standard of fewer than 3 years - and we’ve never lost a client due to performance. LET’S BUILD SOMETHING IMPACTFUL TOGETHER For a strategic marketing partner that delivers award-winning, data-driven results and long-term success, contact us today.