Yu Z.

Yu Z. has worked in a variety of roles since 2019. In that year, they were a Marketing Intern at GIVENCHY and a Student Associate at the UCSB office of development, where they compiled information from various databases and used data analytics to categorize contributors. In 2021, they were a Research Analyst at the Boston Consulting Group (BCG) and a MS Student in Marketing Analytics at the University of Rochester - Simon Business School. In 2022, they were an Analytics Consultant at Simon Vision Consulting, a Digital Marketing Intern at SimpliFed, and an Account-based Marketing Analyst Intern at ROI·DNA. Yu is currently an ABX Research Analyst at ROI·DNA.

Yu Z. obtained a Bachelor's degree in Political Science and Government from the University of California, Santa Barbara in 2022. During this time, they also obtained a Google Analytics Individual Certificate from Google in January 2022, a Hubspot Email Marketing Certificate from HubSpot Academy in January 2022, and a Drift Conversational Marketing Certificate from Drift in June 2022. Yu then went on to pursue a Master's degree in Marketing/Marketing Analytics from the University of Rochester - Simon Business School, which they are expected to complete in 2022.