Megan Lipman

Megan Lipman is a Marketing Technology Optimization Manager at Roku, where responsibilities include working with marketers on data-driven machine learning systems and collaborating with cross-functional teams to optimize performance and innovate marketing solutions. Previously, Megan held positions at Roku Inc. as a Marketing Technology Strategy and Optimization intern and an Engagement Growth Marketing Intern, focusing on data analysis and customer experience enhancement. Megan also served as an Engagement Marketing Associate Manager and Intern at Rent The Runway, where multi-channel retention strategies were developed to boost customer lifetime value. Earlier experiences include a marketing internship at CNBC and a consumer insights internship at The Honest Company. Megan holds an MBA with a focus on Marketing Management from UCLA Anderson School of Management and a B.A. in Communication from the University of Pennsylvania.