Jolina Shao

Jolina Shao is a digital marketing professional with a substantial background in managing brand communications and digital strategies for prestigious companies. Currently employed at ROLEX since September 2013, Jolina oversees digital marketing for Rolex and Tudor in China, Hong Kong, Taiwan, and the Philippines, focusing on campaign planning, budget allocation, and social media strategy. Prior experience includes a role as a Digital Communication Specialist at Louis Vuitton, where responsibilities encompassed developing digital strategies and managing budget evaluations, as well as building relationships with media outlets. Earlier positions included Consulting Editor at Vogue, where Jolina coordinated advertising projects, and Planning Copywriter at TBWA, contributing to high-profile advertising campaigns for renowned brands. Jolina holds a Bachelor of Arts in Advertising from Shanghai International Studies University.