Larissa Caballero

Larissa Caballero has a diverse work experience spanning multiple industries. Larissa is currently the Director of Advertising at Roots Natural Kitchen, a position they have held since 2021. Prior to this, Larissa worked at Merkle, starting in 2017 as an Associate Director of SEM before being promoted to Director of Paid Media. Before joining Merkle, they worked at RKG, a Merkle Company, where they held various roles including Senior Manager of SEM and Account Lead of Paid Search. Larissa also gained experience as an Athletic Ticket Office Assistant at James Madison University, a Marketing Intern at Color-Coded Professional Organizing Services, and a Waitress at Milanos Family Restaurant. Other notable experience includes volunteering at the Boys & Girls Club of America and serving as a Manager at NVPools, Inc. Larissa's impressive work history is complemented by their involvement in the Girl Scouts of the USA, where they earned the highest service award and received recognition for their community service and leadership.

Larissa Caballero has a Bachelor of Science degree in Marketing from James Madison University, which they obtained from 2007 to 2011. In 2009, they also completed a concentration in European Business at the University of Antwerp. Larissa has additional certifications including being Google AdWords Certified, which they obtained from Google in June 2014, and being a Certified eMarketing Associate from the eMarketing Association, which they obtained in 2011.