J. Alberto Gratacos

Director Of CRM (oracle & Salesforce) at Rosendin Electric

J. Alberto Gratacos has a diverse work experience spanning over two decades. J. Alberto started their career as a Database Marketing Manager at Banco Popular de Puerto Rico in 1994, where they focused on client retention, acquisition strategies, and cross-selling efforts. J. Alberto then moved on to Oriental Financial Group as Vice President of Marketing Services from 1998 to 2005, leading sales support, marketing initiatives, and managing a team of employees. In 2006, they joined Verizon as a Marketing Director, overseeing Business Intelligence, Research, and Retention/Customer Loyalty departments. Gratacos also worked at various companies as a Database Analyst and Business Intelligence Consultant, where they specialized in performance measurement, marketing strategies, and reporting. Since 2013, they have been with Rosendin as the Head of Corporate CRM, responsible for managing the Oracle and Salesforce CRM platforms and implementing customized solutions.

J. Alberto Gratacos attended the Universidad del Sagrado Corazón, where they obtained a Bachelor's degree in Liberal Arts and Sciences, with a focus on General Studies and Humanities. J. Alberto also attended the University of Central Florida, where they pursued studies in Mass Communications. No specific start or end dates were provided for either educational institution.

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