WE GIVE NEW LIFE TO BRANDS
As companies pursue growth and scale, their brands often lose focus.  As a result, their ability to connect with consumers and create demand suffers.  

Since 2004, Roundpeg has applied a rare combination of rigor and creativity to reframe a brand’s perspective, potential and purpose in people’s lives.  Our consumer-centric approach to brand strategy invariably uncovers new avenues for growth. 

Roundpeg has a track record of working with mass consumer brands to develop brand strategies that translate to action, connect with consumers and, in the end, jumpstart or accelerate growth. 
We revitalize brands by drawing upon a range of unique facilitation methods and in-house insights tools —from syndicated research and non-traditional qualitative to digital ethnography and social listening.

Our services include:
•	Growth opportunity identification and sizing 
•	Consumer segmentation and persona development
•	Target consumer-mindset profiling
•	Competitive/consumer mapping
•	Brand, product and private label positioning
•	Journey mapping
•	Category value propositions
•	Go-to-market strategy (marketing, innovation, experience)
•	Portfolio management

Email us at info@roundpegconsulting.com

Consulting

Creative Agency

Marketing

Roundpeg Consulting, LLC

Roundpeg Consulting, LLC's headquarters in Minneapolis, United States

Neely Tamminga

Giselle Restrepo

This department focuses on developing and executing brand strategies to enhance market presence and customer engagement.

Brand Strategy

This department is responsible for guiding the strategic direction and overall management of the organization.

Roundpeg Consulting, LLC

Org chart

Teams

Brand Strategy

Leadership Group

Offices

Roundpeg Consulting, LLC

Org chart

Teams

Brand Strategy

Leadership Group

Offices

Related companies