Darren Davidson

Darren Davidson is an experienced media professional currently serving as the Managing Director at Route since January 2016, where the focus is on building connections between brands and consumers in a dynamic media landscape. Prior to this role, Darren held various significant positions at Time Inc. UK, including Programmatic and Digital Trading Director, where responsibilities included the development of sales strategies and the establishment of the Digital Sales Department. Additional experience includes roles at BSkyB as Online Sales Controller, News Group Newspapers as Digital Manager, and Adlink as Group Head, developing digital commercial strategies for prominent brands. Darren's career began at ITV as an Account Executive, and educational background includes a degree in History from the University of Surrey.