Royal Holiday
Patricia Romero has a diverse work experience in the marketing field. Patricia currently holds the position of Head of Marketing at Royal Holiday, starting in 2022. Prior to this, they served as the Director of Growth at Universidad Tecmilenio from 2019 to 2022. From 2013 to 2019, they were the Marketing Director at Notmusa, where they developed and implemented digital media strategies. Before that, they worked as a Marketing Group Manager at Johnson Controls from 2010 to 2013, overseeing online strategies and marketing initiatives. Patricia also held positions at Microsoft as a Product Marketing Manager, Grupo Expansión as a Marketing Manager, Hachette Filipacchi Media as a Marketing Communications Coordinator, and Kantar IBOPE Media as a Media Executive.
Patricia Romero has a diverse education history. Patricia holds a Master's degree in Digital Marketing & Business from Esden Business School. Additionally, they pursued further education at Tecnológico de Monterrey, where they completed a Maestría en Administración de Empresas (MBA). Patricia also obtained a Maestría en Mercadotecnia from Universidad Anáhuac Mexico Norte and a Licenciatura en Ciencias de la Comunicación from Universidad Intercontinental. Patricia also has two diplomas from Instituto Tecnológico Autónomo de México, one in Marketing Político and another in Planeación Estratégica. Furthermore, they obtained a Diploma en Management from Universidad Anáhuac Mexico Norte and a Diplomado en Estrategias Publicitarias from Centro Avanzado de Comunicación, A.C.
In addition to their academic degrees, Patricia has acquired various certifications. Patricia holds a Certificado en Psicología Positiva from Universidad Tecmilenio, obtained in November 2021. Patricia also holds certifications in Marketing Hub and Sales Hub from HubSpot, obtained in April 2021. Patricia has further obtained a Certificado en Liderazgo a Conciencia from Universidad Tecmilenio in November 2020. Other certifications in their possession include Inbound Marketing Certification from HubSpot Academy, Green Belt Certification from Tyco Integrated Security, Digital Marketing Certification from Google, and Inbound Sales Certification from HubSpot Academy. The specific months of completion are not available for some of these certifications.
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Royal Holiday
Providing Unforgettable Vacations for over 30 years Royal Holiday provides members with a flexible, points-based system that allows them to purchase vacation time at the many destinations in its wide network of hotels, villas, and resorts. It also offers international timeshares in association with Resort Condominiums International (RCI), as well as a range of itineraries with affiliated cruise lines. Club members are served by an international staff of over 3,000 travel experts ready to assist with selecting destinations and arranging travel plans. Founded in 1983, Royal Holiday has grown into Mexico's preeminent vacation club. Now a subsidiary of Park Royal Hotels and Resorts, the company continues to expand its offerings every year as it adds cruise itineraries and resort properties to its world-spanning network of destinations. Royal Holiday's commitment to excellence has been recognized with a number of industry awards and rankings. Additionally, several of its properties have received awards in innovative design and quality service. Today, Royal Holiday counts over 110,000 members, thousands of whom enjoy dream yearly getaways and cruises in over 180 locations in 52 countries.