Garima Gaur

Senior Business Analyst / Functional Product Owner at RSG Media

Garima Gaur is a seasoned professional with extensive experience in business analysis and functional product ownership. Currently serving as a Senior Business Analyst and Functional Product Owner at RSG Media since January 2020, Garima is responsible for gathering requirements, preparing documentation, and leading daily standups. Prior to this, Garima worked at Accenture as a Business Analyst, where the agile methodology was introduced, and documentation for client projects was developed. Additional experience includes roles at HCL Infosystems Ltd. and Velocis Systems Private Limited, focusing on client communication and application customization. Garima holds an MBA from the Department of Management Studies at IIT Delhi and various certifications, including a Professional Scrum Product Owner certification.

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Gurgaon, India

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RSG Media

RSG Media is a custom development house that built specialized enterprise software for media companies. Their deep industry expertise and dedication to quality soon attracted the attention of some of the biggest brands in the business. In 2001, RSG expanded a solution developed for NBC to create RightsLogic, a media business rights managementsystem. Today, RightsLogic is the industry’s gold standard for rights management across content owners and distributors, gaming companies, IP licensors, and sports leagues. In 2007, RSG released its AdVant yield optimization suite that allows media companies to maximize revenues while minimizing risk. Planit, which optimizes the advertising planning process, debuted the following year. RSG products are available on-premise and as software-as-a-service (SaaS) hosted services. The company also continues to offer both strategic and tactical consulting services.