Yu-Fen (Stephanie) Lin

Optimization Manager at RSVLTS

Yu-Fen (Stephanie) Lin has a diverse work experience spanning multiple industries. Yu-Fen (Stephanie) most recently worked at RSVLTS as an Optimization Manager, starting in March 2023. Prior to that, Yu-Fen worked at UrbanStems as a Senior Site Optimization Associate from November 2021 to December 2022. Yu-Fen (Stephanie) also served as an Ecommerce Analyst at Burt's Bees Baby from February 2020 to October 2021 and as a Marketing Analyst at DirectBuy from March 2019 to June 2019. Before that, they were a Graduate Intern at DataSource Inc from June 2018 to August 2018. Yu-Fen began their career as an Intern at K-Concepts Communications Consultants Co., Ltd. in July 2010. Yu-Fen (Stephanie) then worked as a Project Manager at Brickcom Corporation from September 2011 to October 2012. Yu-Fen's extensive experience also includes a role as a Category Manager in the E-commerce Division at eslite誠品, where they planned online marketing events and achieved significant revenue growth from April 2014 to June 2017. Yu-Fen (Stephanie) was also a Specialist on the Auction Team E-commerce at Yahoo! Inc. from November 2012 to March 2014.

Overall, Yu-Fen (Stephanie) Lin has demonstrated expertise in various areas such as optimization, site analytics, ecommerce analysis, marketing analysis, and project management.

Yu-Fen (Stephanie) Lin has a strong educational background in marketing and communication. Yu-Fen (Stephanie) obtained a Master of Science (MS) in Integrated Marketing Communications from Northwestern University in 2018. Prior to that, they earned their Bachelor's Degree from National Chengchi University, majoring in Public Relations and Advertising with a minor in Law in 2011.

In addition to their degrees, Stephanie has also acquired various certifications that complement their educational qualifications. Yu-Fen (Stephanie) became a Contentsquare Certified Expert, Contentsquare Expert in E-Merchandising, and Contentsquare Expert in Web Analysis in December 2022. Furthermore, they obtained certifications in Marketing: Conversion Rate Optimization from LinkedIn in October 2022, and Google Analytics 4 (GA4) Essential Training from LinkedIn in September 2021. Stephanie has also completed courses in Adobe Reports and Analytics, HTML Essential Training, Learning Web Analytics, and Marketing Foundations: Growth Hacking, among others. Yu-Fen (Stephanie) holds certifications from Google in Fundamental of Digital Marketing, SAS Certified Base Programmer for SAS 9, and Google Analytics, including Advanced Google Analytics, Google Shopping, AdWords Display, AdWords Mobile, and AdWords Search.

Overall, Stephanie Lin's education history and additional certifications demonstrate their commitment to continuous learning and expertise in the field of marketing and analytics.

Links

Previous companies

Burt's Bees Baby logo
Yahoo! logo
UrbanStems logo

Timeline

  • Optimization Manager

    March, 2023 - present