Alyssa Brown

Alyssa Brown has over 18 years of work experience in marketing and sales. In 2021, they began their current role as Vice President Marketing at RubiconMD, where they are responsible for brand and content strategy. Alyssa led the company's early 2022 rebrand efforts, launched a new website, and optimized marketing automation and integrations with Salesforce. Prior to this role, they were Associate Director of Content Marketing at Progenity, Inc. from 2019-2021, where they spearheaded a brand platform update and launched new visual design standards. From 2018-2019, they were Marketing Director at Academy of Integrative Health & Medicine (AIHM), where they established brand standards and comprehensive strategy to build awareness. From 2015-2018, they were a Health Promotion Marketing Strategist at Venesco, LLC, where they collaborated with stakeholders to develop a comprehensive brand marketing strategy. From 2014-2015, they were a Marketing Strategy Consultant at Sonima. From 2011-2014, they were Studio Marketing & Programs Manager at CorePower Yoga, where they developed multi-channel marketing strategy to increase participation in yoga classes. From 2009-2011, they were Territory Sales & Marketing Representative at Dentsply. From 2002-2009, they were a National Account Executive at DHL.

Alyssa Brown began their educational journey in 1998 when they attended the University of Central Florida and obtained a BSBA in Finance and Marketing in 2002. In 2018, they obtained a Content Marketing Certification from HubSpot and a Facebook BluePrint certification from Facebook. In 2019, they obtained a Google AdWords certification from Google. In 2020, they obtained a Google Analytics certification from Google. In 2021, they obtained a Positioning and Company Storytelling certification from CXL. In 2022, they obtained a variety of certifications from CXL, including Certified Product Marketer, Sales and Customer Success Enablement, Analyst Relations, Content Marketing Research, Customer Storytelling and Proof, Partner and Customer Marketing, Product Marketing Content, Product Launches, Competitive Intel and Market Research, Segmentation and Persona Research, Voice of Customer Data, Messaging, and Positioning and Company Storytelling. Additionally, they have obtained a Certificate in Exercise Science from UC San Diego Extension and a Certified Health Coach certification from the Institute for Integrative Nutrition.